Screaming Frog Tutorial: How to Audit Your Site Like an SEO Agency
Category: Technical SEO
A practical Screaming Frog SEO Spider tutorial covering the configuration, crawls and exports that professional SEO agencies use to audit websites in 2026.
-
-
Google Shopping: The Complete Guide for Australian Stores in 2026
Everything Australian retailers need to set up, run and optimise Google Shopping in 2026. Covers Merchant Center, Performance Max, Standard Shopping and free listings.
-
-
-
H1, H2, H3: The HTML Heading Structure Guide for Business Owners and Marketers
Category: SEOA plain-English guide to HTML heading structure for business owners and marketers — what H1, H2 and H3 actually do, why nesting matters, and the mistakes that cost rankings and accessibility.
-
CRO Tools: What to Use to Run Conversion Tests and Heatmaps
Category: CROThe actual CRO toolstack I install on most client engagements. Covers analytics, heatmaps, session recordings, A/B testing, surveys, form analytics and Core Web Vitals.
-
A/B Testing for Beginners: How to Set Up Your First Test
Category: CROA complete beginner guide to A/B testing: what it is, when you can run one, step-by-step setup, sample size calculation, and the mistakes that produce wrong conclusions.
-
-
What Is a Good Conversion Rate? Benchmarks by Industry
Category: CROWhat counts as a good conversion rate, with benchmarks by industry and how to set the only benchmark that actually matters: your own historical baseline.
-
CRO Process: The 7-Step Framework I Use With Every Client
Category: CROThe seven-step CRO framework I use with every client. Covers baseline audit, prioritisation, hypothesis design, A/B testing, and documented iteration.
Our Services
SEO Services
Comprehensive, technical, and tailored SEO to grow your organic visibility.
AI SEO & GEO
Get your brand cited in AI Overviews, ChatGPT, and Perplexity.
Local SEO
Dominate your local market with GBP optimisation and local authority.
eCommerce SEO
Collection architecture, product SEO, and conversion-focused strategy.
Google Ads
Targeted campaigns built on data. Your budget put to work.
Web Design
Sites designed to convert, built to scale, and ready to grow with you.
