Proof in Performance
We don’t just talk strategy, we show you the outcomes. From national eCommerce retailers to local service providers, we’ve helped brands increase visibility, drive conversions, and scale their revenue.
Every business is different, but one thing stays the same: growth starts with clarity, implementation, and sustained performance. Our case studies reveal what happens when all three align.
Nexus Built
From Branded Only to Locally Found: SEO That Delivers Real Leads
Organic Growth (6-Month Comparison)
Clicks Impressions Keywords +116% +22% +76% Before AfterChallenge
When we came on board in October 2024, Nexus Built had minimal organic visibility: just eight branded keywords and no analytics setup to track performance. The challenge was to grow non-branded search presence and build an inbound pipeline of qualified leads.
Approach
Rebuilt their site architecture to better reflect their capabilities, creating and optimising seven strategically targeted service pages, a dedicated lead confirmation page for conversion tracking, and began publishing relevant blog content to build topical authority. With a focus on on-page SEO, internal linking, and local relevance, we built the early-stage authority needed to gain traction.
Results
The site grew from 8 to 2,919 ranking keywords. Organic clicks increased 116% period-over-period, with average position improving from 38.3 to 19.1. Lead conversions tripled, building a sustainable pipeline of qualified enquiries.
If you’re looking for an expert who is highly skilled, trustworthy, and genuinely invested in your success, Rank Haus is the perfect choice! Our organic keyword rankings have already increased 149%, and the growth in website traffic and client enquiries proves that Rank Haus’s approach is working.
Parc Concepts
Landscape Design SEO: From Invisible to Dominating Local Search
Organic Clicks Growth
226 BEFORE 1,443 AFTER +539% 6-month period comparisonRanking Keywords Growth
680 BEFORE 3,092 AFTER +355% 6-month period comparisonChallenge
Parc Concepts had minimal organic visibility with just 680 ranking keywords and an average position of 34.3, meaning almost no first-page visibility for their landscape design and pool building services in the Newcastle region.
Approach
We implemented a targeted local SEO strategy focused on service-specific content, keyword research aligned with high-intent local searches, and content publishing to build topical authority across landscape design, pool landscaping, and native plant topics.
Results
Organic clicks increased 539% in six months. Ranking keywords grew from 680 to 3,092, and average position improved from 34.3 to 13.8, putting key service pages on the first page for competitive local terms.
Wellness Apothecary
Built From the Ground Up, and Ranking
Challenge
Launch a completely new brand in the wellness space with no existing domain authority, brand recognition, or organic search presence.
Approach
We designed and built the site from scratch with SEO at the core. Custom website design and development, on-page SEO implementation, targeted keyword research, SEO-optimised copywriting, internal linking built to support topical clusters, and technical SEO best practices. No backlinks. No paid campaigns. Just pure organic foundation.
Results
In just six months, the site went from zero to 800+ ranking keywords across relevant, high-intent, non-branded search terms. Organic traffic increased 101% period-on-period.
AB One Solutions
Complete Site Rebuild, Laying a Solid SEO Foundation
Challenge
AB One Solutions came to us in December 2024 with a one-page website, no analytics, and no Google Business Profile, leaving them virtually invisible online and with no data to guide decisions.
Approach
We began with comprehensive keyword research and competitor analysis. From there, we expanded the site to nine strategically crafted pages, including five dedicated service pages and a lead confirmation page for conversion tracking. We also set up and optimised their Google Business Profile.
Results
Comparing the first three months of the campaign to the next three, AB One Solutions saw an 83% increase in organic clicks and a 75% increase in organic impressions, laying the groundwork for long-term growth.
Thanks for all your help. We were lost when it came to managing our webpage needs. But the team at Rank Haus listened and quickly understood what was needed.
Black Finch Jewellery
eCommerce SEO: Scaling Organic Visibility for a Premium Jewellery Brand
6-Month Organic Growth
ORGANIC CLICKS 20.3k 40.1k +98% IMPRESSIONS 1.9M 3.2M +66% AVG POSITION 28.2 → 17.3Michael Hill
Retail Brand: Global Enterprise Level SEO
Challenge
Elevate organic performance across global markets by increasing visibility, driving qualified traffic, and improving conversion, without relying on paid media.
Approach
As Digital Search Performance Lead, focused on strengthening topical authority through category optimisation and strategic internal linking, increasing conversion potential by targeting long-tail keywords on product pages, and enhancing local visibility via Google Business Profile optimisation across international store locations.
Results
Combined organic sessions up 29% YoY in FY24 (an extra 1.5M sessions). Combined organic revenue up 11% YoY. Black Friday 2024: +105% AU, +177% NZ, +98% CA organic clicks. Local campaign: +47% GBP clicks and +88% local map pack features.
Coralee is without a doubt the best SEO I’ve worked with! If we lost an organic #1 keyword, she would make it her personal mission to win that back!
Coralee’s expertise in SEO is second to none. She consistently delivers outstanding results and always stays ahead of the curve with the latest strategies and algorithm updates.
She combines deep technical expertise with strategic thinking, and her ability to turn complex data into clear, high-impact action is impressive.
She consistently brings a strategic mindset and a collaborative spirit to every project, balancing innovation with execution!
Lorna Jane
eCommerce SEO Growth: From Brand-Heavy to Competitive Search Wins
Challenge
The site relied heavily on branded traffic, with limited visibility in high-intent, non-brand keyword searches in a competitive ecommerce space.
Approach
We restructured product naming conventions for clarity and search relevance, expanded the breadth and depth of category pages, and implemented a targeted internal link mapping and keyword strategy to capture untapped demand.
Results
Rankings grew from 12.3k to 24.9k keywords, with top 3 positions increasing from fewer than 1,000 to 1,600. The growth came almost entirely from non-brand, high-intent keywords.
Apprenticeships Are Us
Google Ads Restructure and CRO That Turned Clicks into Qualified Leads
Challenge
Apprenticeships Are Us is a national apprenticeship and traineeship placement service. When Rank Haus came on board, their Google Ads account was running three generic catch-all campaigns with inflated conversion tracking that counted micro-interactions as leads. The website converted at around 2%, meaning the majority of paid traffic left without taking action.
Approach
We restructured the Google Ads account from three generic campaigns into 12 targeted LeadGen campaigns, each with its own budget, keywords, and tailored ad copy. Conversion tracking was rebuilt to count only genuine form submissions. We also consulted on CRO improvements including CTA placement, page layout and user flow, and additional supporting content to convert more visitors into leads.
Results
The CRO work delivered an immediate impact, lifting site-wide conversion rate from 2% to nearly 8%. The restructured ad campaigns drove 394 qualified leads in Q1 2026 alone at approximately $55 per lead, with monthly lead volume increasing 90% compared to the previous period. Top-performing campaigns included automotive, electrician, IT, and mature age apprenticeships.
She supported the business and team with her creativity, problem-solving skills, and her deep knowledge of coding and SEO. She has a genuine passion for all things digital. I’d highly recommend Coralee for any opportunity.
Ready to Build Your
Search Marketing Strategy?
Let’s talk about where your business is, and how we can take it further.
Book a Discovery Call
